[New York], April 15, 2013 - The Autumn/Winter 2014/2015 Edition of PANTONE VIEW Color Planner, titled Discovery, highlights the key color palettes for women's wear, menswear, active wear, cosmetics and lifestyle, as well as industrial, interior and graphic design.
The demand for color information moves at varying speeds depending on the industry. For example, the fashion industry responds to a voracious consumer appetite for fresh product with quick turnover and frequent color modifications. In contrast, other industries, such as automobile manufacturing, focus on high-investment product that involves long-term planning and extensive development cycles.
To address this difference in approach to color planning, this latest multi-discipline color forecast includes palettes that work in both directions, allowing individuals to curate, balance and temper their color choices according to market needs.
"To discover means to be courageous. By exploring these calm and conservative or deliberately quirky color combinations, we inspire a whole new mode of color expression, one that will successfully pep up consumer interest on the selling floor," commented Laurie Pressman, vice president of the Pantone Color Institute.
"Our sense of color is changing. How we edit and curate color is to discover a new way of using and applying it to product. These fresh new color combinations speak to the consumer's desire for the more unusual and unexpected."
Seven Palettes of PANTONE VIEW Color Planner Autumn/Winter 2014/2015
Uncovering
Uncovering brings to mind the materials used to decipher the unknown and inform the present. Discoveries are documented through fountain-pen black, charcoal, sepia ink and colored chalks.
Making
With a deep respect for skills and materials, Making is organized and curated to captivate the eye and invite the audience to enjoy the inventive process of making, building, coloring, collaging, stitching and styling. Colors are inspired by a rich auburn, caramel and brown glow, with highlights of hot orange, red and turquoise.
The Essence
In The Essence, contemporary warm tones are restrained, pasteurized and processed, homogeneous and emulsifying; while, at the same time, compactness is expressed through solid, uncontaminated uniform colors.
No Limits
No Limits combines heightened and voluptuous colors to create a beguiling ambience with a dramatic cacophony of color that evokes an atmosphere full of vivid richness and blissful excess.
Voyage
Voyage is a journey through nature, through yellow spaces, where mustard shades mixed with green and turquoise reveal an absence of time and space.
From Beyond
From Beyond delves into a world of violet, red, lilac and burned brown hues, where the colors interweave and blend continuously in complex fluxes. Dark colored textures appear as signs of ancient laser cuts.
Breakthrough
In Breakthrough, greens and blues emerge from depths of ghostly, futuristic and unfathomable landscapes. This is a future that comes from the past - an extraordinarily complex future that is interconnected, heterogeneous and attempts to be dynamically adaptable to all scenarios.
For more information please visit Pantone - www.pantone.com
The demand for color information moves at varying speeds depending on the industry. For example, the fashion industry responds to a voracious consumer appetite for fresh product with quick turnover and frequent color modifications. In contrast, other industries, such as automobile manufacturing, focus on high-investment product that involves long-term planning and extensive development cycles.
To address this difference in approach to color planning, this latest multi-discipline color forecast includes palettes that work in both directions, allowing individuals to curate, balance and temper their color choices according to market needs.
"To discover means to be courageous. By exploring these calm and conservative or deliberately quirky color combinations, we inspire a whole new mode of color expression, one that will successfully pep up consumer interest on the selling floor," commented Laurie Pressman, vice president of the Pantone Color Institute.
"Our sense of color is changing. How we edit and curate color is to discover a new way of using and applying it to product. These fresh new color combinations speak to the consumer's desire for the more unusual and unexpected."
Seven Palettes of PANTONE VIEW Color Planner Autumn/Winter 2014/2015
Uncovering
Uncovering brings to mind the materials used to decipher the unknown and inform the present. Discoveries are documented through fountain-pen black, charcoal, sepia ink and colored chalks.
Making
With a deep respect for skills and materials, Making is organized and curated to captivate the eye and invite the audience to enjoy the inventive process of making, building, coloring, collaging, stitching and styling. Colors are inspired by a rich auburn, caramel and brown glow, with highlights of hot orange, red and turquoise.
The Essence
In The Essence, contemporary warm tones are restrained, pasteurized and processed, homogeneous and emulsifying; while, at the same time, compactness is expressed through solid, uncontaminated uniform colors.
No Limits
No Limits combines heightened and voluptuous colors to create a beguiling ambience with a dramatic cacophony of color that evokes an atmosphere full of vivid richness and blissful excess.
Voyage
Voyage is a journey through nature, through yellow spaces, where mustard shades mixed with green and turquoise reveal an absence of time and space.
From Beyond
From Beyond delves into a world of violet, red, lilac and burned brown hues, where the colors interweave and blend continuously in complex fluxes. Dark colored textures appear as signs of ancient laser cuts.
Breakthrough
In Breakthrough, greens and blues emerge from depths of ghostly, futuristic and unfathomable landscapes. This is a future that comes from the past - an extraordinarily complex future that is interconnected, heterogeneous and attempts to be dynamically adaptable to all scenarios.
For more information please visit Pantone - www.pantone.com
